Steady, year-round demand
Surgery, C-sections, burns, and acne leave scars across every age group — a consistent source of scar-care demand that doesn't depend on any single season or segment.
Distributor partnerships
Bring Goodness Care products to your market
We are taking Scarless and the rest of the Goodness Care pharmacy range into new markets in the Middle East, Africa and Western Asia. We are looking for established distributors to launch and build our brands in their territories. Our team in Amman supports you on regulatory, marketing, training and commercial matters.
Or write to us directly: khaled@goodnesscare.com
The opportunity
Why Scarless is a strong pharmacy opportunity
Topical scar management is a steady, repeat-purchase pharmacy category — driven by surgical and C-section volumes, burn and acne scarring, and growing awareness that scars can be improved. Scarless stands apart from plain silicone-only gels: a multi-silicone barrier plus squalane and a stable vitamin C derivative, in one self-drying gel. For pharmacy partners, that translates to a differentiated product with a clear repeat-purchase cycle.
What's driving category demand
Surgical & C-section volumes
High caesarean-section rates in many markets in the region, together with steady surgical volumes, create a stream of patients caring for fresh scars once they've healed — a natural, recurring entry point to the category.
Older scars, burns & acne
Beyond surgery, customers seek help for old raised scars, burn scars, and raised acne scars — broadening the base well past any single procedure.
A gentle option for sensitive skin
Scarless is used once the wound has healed, including on sensitive skin — giving the pharmacy an option it can recommend to a wide range of patients. The product information does not address use in children, so for a child's scar the advice is to ask a doctor or pharmacist first.
Category positioning informed by Goodness Care's experience across active markets and ongoing distributor conversations.
Manufacturing
Made in Jordan
Scarless Silicone Gel comes from Goodness Care, a Jordanian company established in 2016. We manufacture it in Jordan, with our own team supervising every production run, in a facility that holds JFDA GMP certification for medical devices and cosmetics and ISO 9001 and ISO 22716 certification.
Evaluating Scarless? Read more: About Goodness CarePublished researchFor healthcare professionalsProduct comparisons
- Established 2016, Jordan
Product specification
- 15 g polyethylene tube, sealed, in a printed carton
- One tube covers a 60–90-day course on a scar of about 7.5–10 cm
- Shelf life 36 months; store below 30 °C
Where we are today
Available today in
Scarless Silicone Gel reaches patients today through Goodness Care's distributor network in the Middle East, the Caucasus, and Africa. Registration status differs by market — Scarless is registered with the Jordan Food and Drug Administration, and our regulatory team will confirm the current position for any market you are evaluating.
Where we're growing
Looking for distributors in
These are the regions we are concentrating on now. Countries where we are actively looking for a Scarless distributor include Saudi Arabia, Syria, Sudan, Yemen, Tunisia, Algeria, Morocco and Mauritania.
- GCC (outside Qatar)
- Levant and Iraq
- North Africa (outside Libya)
- Sub-Saharan Africa (outside Ghana)
- Caucasus and Central Asia (outside Armenia)
We are not currently appointing distributors in Europe, Southeast Asia, India, China, Turkey or Egypt.
What we offer
How we support our distributors
Goodness Care works with each distributor from market entry and launch through to long-term growth. The support below comes with standard commercial terms, at no extra cost.
A wider product range
Scarless is one of eight pharmacy products in our range, all listed on the About page. Partners can carry several of them instead of relying on a single SKU.
Regulatory support
Documentation to support registration in your market: product documents, certificates, artwork, technical files, Certificates of Analysis and, where available, Free Sale Certificates. Our technical team works through the dossier with you.
Marketing materials
Ready-to-use material in Arabic and English, including brochures, pharmacy flyers, product images and content for social media and WhatsApp.
Product training
Training for your sales team on positioning, how the gel works and how to apply it, how customers buy and use it, and the competition. We run it online or send it as a PDF.
Product positioning
Clear, evidence-grounded USPs for each product. For Scarless: a triple-formula silicone gel — a multi-silicone barrier with squalane and a stable vitamin C derivative — positioned distinctly from plain silicone-only scar gels.
Exclusive territory rights
Exclusivity is available to committed partners, subject to market-entry responsibilities, a minimum opening order, annual targets and continued performance. We agree these terms in our first commercial discussions.
Launch support
Help with getting Scarless into pharmacies and in front of consumers: pricing guidance for your market, a suggested structure for the launch campaign and material for briefing pharmacy staff.
Support after launch
New content, product updates and promotional ideas on a regular basis, and help preparing your own presentations. We stay in touch for as long as the partnership runs.
What we send
A brochure first, the full set after signing
We send material in two stages, before and after the distribution agreement is signed.
For potential distributors
While you consider distributing our products, we send you our brochure. Other materials follow once the agreement is signed.
For our distributors
Once the distribution agreement is signed, we send you the full set of materials:
- Brochures
- Training for your team
- Product images
- Social media posts
- Technical details
- Registration documents
Request our brochure
Tell us briefly about your company and we will send it to you.
Next step
Start with a conversation
Send us a few lines on your territory, your company and the products that would fit your portfolio.
Distributor inquiry
Tell us about your market
Talk to us about distribution
Tell us about your market and your company, and we'll come back to you within two business days. WhatsApp is fastest.
Saturday to Thursday, 9 a.m. to 8 p.m. Jordan time.